AFIRE Podcast 2022.21: Smart Money (Jacques Gordon, MIT)

AFIRE CEO and podcast host Gunnar Branson recently sat down with Jacques Gordon of LaSalle Investment Management at a partner event for Informa’s Global Property Market Forum for a candid conversation about the future of global real estate investment.

As Global Strategist for LaSalle, Gordon has a long tenure of leadership and strategy for global institutional investment. This discussion, hosted by LaSalle and designed for institutional investors, will likely be one of Gordon’s last public conversations before he retires from LaSalle in January 2023 to become the first “Executive-in-Residence” at MIT beginning in Spring 2023.

The wide-ranging conversation, a special year-end episode of the AFIRE Podcast cast, covers the current state of the real estate market and future strategies as the global real estate investment industry rewrites some of its best practices for the years ahead.

“Real estate isn’t something you do quarter-by-quarter,” Gordon says. “It generally is a five- to ten-year bet.” In this context, smart money wins, especially as many countries move to a highly-leveraged approach to cash flows.


Jacques Gordon, Global Strategies, LaSalle Investment Management

Dr. Gordon is the Global Strategist for LaSalle Investment Management (LaSalle). He is responsible for the macro strategy and micro research used to guide all investment decisions in 30 countries. He serves on the Management and Investment Committees of LaSalle and directs the investment strategy group, which analyzes capital markets, regional economies and property markets.

Jacques received the “Graaskamp Award” from the Pension Real Estate Association (PREA) for his contributions to real estate research and education. He originated the Jones Lang LaSalle Transparency Index in 1999, which has become the world standard for understanding international real estate. Jacques received his PhD from the Massachusetts Institute of Technology, a Masters degree from the London School of Economics and an undergraduate degree from the University of Pennsylvania. He also teaches “International Real Estate” at the Kellogg School of Management of Northwestern University.

Jacques serves on the Boards of the JLL Income Property Trust, The Homer Hoyt Institute, The Institute for Urban Research at the University of Pennsylvania, and the Metropolitan Planning Council (Chicago, non-profit). He is active in NAREIT, PREA, the Urban Land Institute, and he is an honorary fellow of the Real Estate Research Institute.

Jacques will retire from LaSalle Investment Management in January 2023 and join MIT as a lecturer and “Executive-in-Residence” beginning in spring 2023.

The AFIRE Podcast with Gunnar Branson is the official, multiple-award-winning podcast of AFIRE, the association for international real estate investors focused on commercial property in the United States.

Hosted by AFIRE CEO Gunnar Branson, the podcast features informative and in-depth conversations with experts across the full spectrum of real estate, investment, sustainability, economics, geopolitics, and urbanism with a focus on helping each other become Better Investors, Better Leaders, and Better Global Citizens. To learn more, visit


The publisher of the AFIRE Podcast is not engaged in providing tax, accounting, or legal advice through this publication. No content published in the AFIRE Podcast is to be construed as a recommendation to buy or sell any asset. Some information included in the AFIRE Podcast has been obtained from third-party sources considered to be reliable, though the publisher is not responsible for guaranteeing the accuracy of third-party information. The opinions expressed in the AFIRE Podcast are those of its respective contributors and sources and do not necessarily reflect those of the publisher.


Benjamin van Loon, Communications Director | +1 202 312 1405

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